VOTD: Intel i5 commercial

There are many commercials out there for various products and services. Some good, some not and then there are those that stand out, and you remember. You don’t mind seeing them more often, unlike most commercials that you can’t grab the remote and change channels quick enough!

Here’s one that I spotted that was posted on the Cherryflava feed. It’s got that action-movie trailer feel to it. Watch it more than once, you might have missed some subtleties. This one definitely gets two thumbs up from me. Want more, check these out.

Advertising: Nando's stick to their guns

Not only do Nando’s provide great fast-food they also have a kick-ass marketing department, who don’t take crap from anyone, even if it ruffles a few feathers.

Not too long ago, just before our National elections, last week, Nando’s aired an advert about Change with a puppet called Julius, which got Julius Malema, leader of the ANC Youth League, hot under the collar, demanding they remove their advert or face millitant action!

Well, Nando’s met with Julius and agreed that they would change (blured out his face, altered his voice, and posted a message in the ticker at the bottom of the screen) their advert – below is the result – brilliant! [via Cherryflava]

You can see the original advert at the bottom of this post.

Clever Election Marketing Strategies

The South African Elections are just around the corner, litereally as they’re tomorrow, Wednesday 22nd April 2009.

Wimpy are offering a free cup of coffee to anyone on election day who proves they’ve voted – see video below [via CherryFlava]

And not to be outdone – Nando’s are doing something similar offering a “voter’s roll” with the (here’s the catch though, where Wimpy doesn’t have a catch) purchase of any chicken meal. [via CherryFlava]

nandos-voters-roll

Some more clever electioneering marketing from Nando’s is the following advert which has the ANCYL president Julius Malema fuming and threatening militant action if not withdrawn. Take a look for yourself, you decide. [via News24]

http://www.youtube.com/watch?v=lJl65WCe6hs&feature=player_embedded

Anti-Smoking Campaigns

If you haven’t figured it out yet, smoking kills – and to bring the point across there’s a collection of anti-smoking adverts from around the world on Funtasticus. Click on the image below to follow the link to the post with more adverts. 

anti-smoking-2742

Advertising Failure – 101

How to fail at making an advertising campaign work, using the latest of technologies:

  1. Pay a creative agency lots of $$$ to shoot a sequence of animals in the wild with an expensive new digital video camera.
  2. Pay same agency lots of $$$ to add digital after effects and a music backing track.
  3. Get a developer (or two) to setup a website for you with more information about your product you’re advertising.And now, for the failure part…
  4. Forget to actually put content up on your website, even more than a week after the video was made live)!

http://www.youtube.com/watch?v=peskb1KOEa0

If someone actually did their job, then this was where you were supposed to find out more about the new Samsung NV24HD.

[Not even if you use Samsung’s website search for the product, do you find any information on it.]